CEO Online Identity Means Owning Your Online Brand

I posted recently about CEO's creating & maintaining their online identities and it was a compilation of everything I've read and heard over the last 10-12 years of being an avid Net Native.

But that was my own gut so it was nice to see Fred write a post supporting my basic premise as well:

So to all the people out there wondering about the role of social media in their career plans, I second David Karp's recommendation. Build and own your online brand and don't let others define it for you.